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Say Cheese! Wiki

You are a journalist hired by Big Media, and every photo you take becomes the news. Snap the right moments to push the park into chaos or give it hope, and unlock all 12 endings along the way.

12 Endings
5.5M+ Visits
90% Upvoted
Updated Oct 31, 2026

See All 12 Endings Start the Walkthrough Read the Beginner Guide

Say Cheese! Roblox scared circle in front of a news screen reading Be Scared. Be Angry.

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Say Cheese! All Endings Video

A no-commentary run through all 12 endings by Roblox Master Guides, with a chapter for every ending. Watch it alongside our written step-by-step guides.

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Say Cheese All Endings

Say Cheese! has 12 endings, and each one comes from a different set of photos. Here is what to point your camera at for every ending, from Viral to Follow the Money.

Say Cheese Beginner Guide

Say Cheese! has no enemies to fight and nothing to collect. Your camera is the whole game: every photo becomes a headline, and the headlines decide what the park does next.

1Join the park and look around: circles, squares and other characters walk around a small world
2Take a photo: whatever you capture is turned into a news headline
3Watch the reaction: headlines change how characters act, from arguments and fights to kindness
4Time your shots: some reactions last only a second, so wait for the moment instead of spamming the shutter
5Restart the story to try a different set of photos and chase another ending
6Check the endings menu to see which of the 12 endings you have unlocked

Say Cheese Walkthrough

Your first run in Say Cheese! usually ends in chaos. This walkthrough follows that route step by step, from the man in the suit to the moment the park falls apart.

1The man in the suit pays to cause chaos in the park
2Wait for the crazed square to shout at the circle
3Capture the moment the circle gets scared by the square
4Keep photographing as things get heated between the circles and the squares
5Someone shows up ready to do something crazy, and the park turns into chaos for the Viral Ending

Say Cheese Hat Ending

The Hat Ending can go wrong if you are slow. React the moment the Hat Man appears and you get the good version of this ending.

1Play the story until the Hat Man shows up
2Take a picture of the Hat Man immediately
3Keep photographing the Hat Man and every character wearing a hat
4If you react too late the ending turns bad, so restart and try again

Say Cheese Follow the Money Ending

Follow the Money is the final ending of Say Cheese!, the one that shows who is really behind the chaos in the park. The clue is in the very first scene.

1Start a fresh run and watch the opening closely
2Look for the payoff before the chaos starts, when the man in the suit hands over money
3Photograph that money exchange at the right moment
4Follow the story to the final sequence to learn who is behind the chaos

Say Cheese Characters

Every ending depends on who you point the camera at. These are the characters and objects in the park that matter.

JournalistYou: hired by Big Media to spread chaos and panic, armed only with a camera
SuitThe man in the suit pays to cause chaos in the park and comes back later about to do something dangerous
SquareThe crazed square shouts at the circle and starts the conflict; a square also rescues two people
CircleGets scared by the square; the key subject for the Viral and Scared endings
Hat ManAppears in the Hat Ending; photograph him right away
ProtestersHold peace signs; photograph them for the Peace Ending
CricketA tiny creature in the park; click it for the Cricket Ending
TVPhotograph it again and again for the TV Ending

Say Cheese Story Explained

Say Cheese! is a story about what the news does to people. You decide whether the journalist destroys a peaceful park or changes its fate.

PremiseYou are a journalist hired by Big Media to spread chaos and panic throughout the park
GoalBillions must watch the latest news, and you have to keep every person glued to the screen
ChoiceDestroy this peaceful society, or try to change fate and bring hope to everyone
EndingsDark endings like Viral and Scared sit next to wholesome ones like Good and Peace
FinaleFollow the Money reveals who is behind all the chaos

Say Cheese We Become What We Behold

Say Cheese! is based on We Become What We Behold, a short free game by Nicky Case about news cycles. Here is what the Roblox version adds.

OriginalWe Become What We Behold by Nicky Case: a free game about news cycles that takes a few minutes to play
Open LicenseNicky Case released the original with zero rights reserved (CC0 assets, Unlicense code)
Roblox VersionYou play a journalist for Big Media in a park, and every photo becomes a headline
More EndingsSay Cheese! has 12 endings and runs in 12-player Roblox servers

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What is Say Cheese!?

Say Cheese! is a Roblox story game by Mechanical Boy LLC, released in October 2026. You play a journalist hired by Big Media to spread chaos and panic through a peaceful park, and your only tool is a camera.

Whatever you photograph becomes a headline, and the headlines change how the circles and squares in the park behave. Feed the fear and the park turns on itself; capture kindness and you can bring hope instead. The game is based on We Become What We Behold by Nicky Case.

Explore All Endings

Developer: Mechanical Boy LLC
Platform: Roblox
Genre: Adventure / Story
Visits: 5.5M+
Favorites: 64K+
Endings: 12
Server Size: 12 players

Say Cheese! FAQ

Quick answers to the questions players ask most about Say Cheese! on Roblox.

How many endings are there in Say Cheese!?

Say Cheese! has 12 endings: Viral, Cricket, TV, Breaking News, Reverse, Scared, Good, Peace, Hat, Eyes Closed, Say Cheese and Follow the Money. The in-game endings menu shows which ones you have unlocked.

What is the easiest ending in Say Cheese!?

The Cricket Ending. Community walkthroughs show it unlocking as soon as you find the cricket in the park and click it, with no long setup.

How do you get the final ending in Say Cheese!?

Follow the Money is the final ending of Say Cheese!. Watch the opening closely and photograph the moment money changes hands before the chaos starts, then follow the story to the end.

How do you get the good Hat Ending in Say Cheese!?

Take a picture of the Hat Man the moment he appears, then keep photographing him and everyone wearing a hat. If you react too late, the Say Cheese! Hat Ending turns bad.

Are there any Say Cheese! codes?

No. As of October 31, 2026, Say Cheese! has no code system, no badges and no game passes. We will add codes here if the developer releases any.

Who made Say Cheese! and what is it based on?

Say Cheese! is made by the Roblox group Mechanical Boy LLC. Its game description says it is based on We Become What We Behold, a free game about news cycles by Nicky Case.

How many players can join a Say Cheese! server?

Say Cheese! servers hold up to 12 players. Each player follows the story through their own photos, so you can chase a different ending from your friends.

Ready to Master Say Cheese!?

From your first photo of a scared circle to the moment you find out who is behind the chaos, our guides walk you through every ending in the park.

Read the Beginner Guide Play Say Cheese! on Roblox